On The Scene
Skyn ICELAND: Skincare sponsor
at the Charlotte Ronson Fall show
The Charlotte Ronson show was the place to 'see and be seen' this season with young Hollywood out in full force and a paparazzi-packed presentation at the Bryant Park tents. Backstage models were treated to a 7-step, stress-relieving regimen: Nordic Skin Peel, Arctic Face Mist, Antioxidant Calming Serum, Pure Cloud Cream, the Antidote Quenching Daily Lotion, Hydro Cool Firming Eye Gels (shown on models at right) and Icelandic Relief Eye Cream. These products were the perfect pre-show regimen as they worked quickly and effectively to reduce redness and irritation as well as hydrate and even skin tone. When the models emerged in Charlotte's cutting edge designs to celebrities and fashion insiders like Lindsay Lohan, Samantha Ronson, Peaches Geldof and Sean Lennon, their skin was glowing and stress-free!
Robert Verdi's Fashion Week 'Luxe Lab' Retreat
Robert Verdi-the very much in demand and in-the-know stylist, leading lifestyle expert, and judge on TV Land's original series She's Got The Look as well as host of Fashion Police on The Style Network- partnered with skyn ICELAND for his Fashion Week "Luxe Lab," a super exclusive, suite retreat for fashionistas and VIP's.
The suite made quite a statement this year and skyn ICELAND was thrilled to be a part of it. Taking a break from the frenzy of New York's Fashion Week, an elite group of invited guests received samples of skyn ICELAND's coveted Eye Clinic (a 'quick-fix' combo of skyn ICELAND's Icelandic Relief Eye Cream and Hydro Cool Firming Eye Gels) plus an added boost of skyn ICELAND's Oxygen Infusion Night Cream for some much needed revitalization and rejuvenation in between shows.
The "Luxe Lab" provided the perfect haven for the fashion elite to refresh and recharge for a camera ready return to the front rows. Visitors to the suite included: Eva Longoria-Parker, Natasha Bedingfield, Lake Bell and Kathy Griffin among others. www.robertverdi.com
And here's just a tip from some of his runway recession style advice!
How to achieve this grace during a recession? "Accessories! It is all accessories driven during a depressed economy," Verdi noted.
Quote posted by Blogger Jessica Pascoe on Tuesday, February 17, 2009 on newyork.metromix.com
Skyn ICELAND partners with Exclusive Artists
and New York Model Management
February's Mercedes Benz Fashion Week in NEW YORK provided the usual frenzy of glamour and non-stop shows from some of the world's most talented designers. Amidst the jumble of celebrities, socialites, VIP's and fashion and beauty editors, skyn ICELAND was busy behind-the-scenes prepping the models' skin and de-stressing the VIPs.
When models prep for multiple shows each day, the stress of numerous makeup changes and rushing from show to show, not to mention late night after-parties, takes its toll on the skin. By partnering with New York Model Management and the makeup artists at Exclusive Artists Management, we were able to come to the models' rescue and treat their work-induced breakouts and irritation.
Products like Icelandic Relief Eye Cream, Hydro Cool Firming Eye Gels, Antioxidant Calming Serum and the Antidote Quenching Daily Lotion made the rounds with makeup artists backstage and were used by models to refuel and re-energize their skin at the end of their harried days.
Similar to New York Fashion Week, Copenhagen Fashion Week is a mad rush to the shows, a juggling of schedules, and caffeine survival! Skyn ICELAND was excited to be there this year to provide much needed de-stressing en route to the shows.
Gifting skyn ICELAND's Antioxidant Calming Serum on the bus which shuttled media to and from the shows, skyn ICELAND was able to bring some much needed pampering to the harried media!
According to www.copenhagenfashionweek.com, Danish fashion is known for its unique angle on design, innovation and aesthetics. It is said that it has a more modern approach to femininity and functionality, expressed in fresh silhouettes, a focus on details and incomparable quality.
These are only some of the reasons why more than 50,000 buyers, designers and global press attend Copenhagen Fashion Week twice a year every February and August. Copenhagen is fast becoming a fashion destination on the international arena and skyn ICELAND wouldn't miss it!